9 Best off page SEO techniques 2018

Have you implemented off page SEO techniques in your website?

In this article, we have discussed some off page SEO techniques in brief.

Off-page SEO refers to techniques that can be utilized to enhance the situation of a site in the search engine results page (SERPs). Numerous individuals relate off-page SEO to link building however it isn’t just that. As a rule, off Page SEO needs to do with advancement strategies – past web architecture – to rank a site higher in the search results.

Off Page SEO techniques 2018


Off-page Optimization refers to all the measures that can be taken outside the website to improve its ranking on search engine result pages.

off page SEO techniques

It is a long-term process which is mainly focused on acquiring backlinks to your web pages from the social media, authority sites and social bookmarking. Thus, in off-page optimization, we are supposed to create as many quality backlinks as possible using different techniques outside the website.


PageRank is an algorithm utilized by Google for link analysis. It was imagined by Larry Page and Sergey Brin; the proprietors of Google. It was created by Google to rank pages on their legitimacy and not on Meta tags as individuals had begun abusing Meta tags to enhance their rankings.

In the event that your PageRank is great, the client will discover you effortlessly as the search engine will keep your site higher on the search engine postings.

Link Popularity:

Link Popularity is a critical Off-page SEO procedure. It refers to the aggregate number of links that point to a website. These links are of two kinds; internal and external. internal links are the links from your own particular site pages and external links are from other site pages or websites.

The high link popularity demonstrates that more individuals are associated with your site and it contains valuable substance and data. In this way, it is one of the critical components for the search engines to rank websites in search engine result pages, i.e. on the off chance that there are two websites with a similar level of search engine streamlining then the webpage with higher link popularity will be positioned higher than the other by the search engine.

Following are the popular off page SEO techniques:

1. Directory Submission:

Directory submission is an off-page optimization movement. It includes submission of your webpage to a particular classification of a web directory, e.g. on the off chance that you have an instructional exercise site then you should present your website in the training class of a web directory. A few catalogs are free and a few charges an expense to list your site in the important classes.

Directory submission sites:

  1. seofriendly.com
  2. boingboing.net
  3. networkedblogs.com
  4. http://a1webdirectory.org

2. Social Media Engagement:

A major Off-page SEO technique is social media engagement. In the event that you need to make your business, website or blog mainstream, connect with individuals on different social media stages. Social media nearness will help develop your business and furthermore enable you to get more backlinks.

Social media sites:

  1. http://www.twitter.com/
  2. http://www.facebook.com/
  3. http://www.linkedin.com/
  4. http://www.pinterest.com/
  5. http://plus.google.com/

3. Social Bookmark Submission:

Social bookmark submission is an off-page optimization action that empowers you stores your links on internet bookmarking sites. These bookmarks are the labeled pages on the web that can be accessed to from any PC with web get to. In this way, every such bookmark goes about as a backlink that enhances the SEO of a site.

Social bookmarking sites:

  1. stumbleupon.com
  2.  slashdot.org
  3. digg.com
  4. delicious.com
  5. reddit.com

4. Article Submission:

Article submission is an off-page optimization activity. It refers to attracting traffic by submitting SEO optimized articles to popular article submission directories. It is a long-term SEO activity which helps increase backlinks and boost PageRank of your website or blog.

Keep in mind that articles should be submitted in the relevant categories of popular article submission websites.

  1. http://hubpages.com/
  2. http://www.brighthub.com/
  3. http://ezinearticles.com
  4. http://www.magportal.com
  5. http://www.thefreelibrary.com/

5. Forum Posting

Forum posting refers to creating quality inbound links by taking an interest in online discussion forums. It enables you to post new presents and answer on old ones to direct people to your site.

There are various forum websites which offer a stage for online discussion, i.e. message board, talk gatherings, dialog forums and announcement sheets are a portion of the prominent sorts of forum websites. You have to join on these websites at exactly that point you can submit subjects for dialog.

Forum discussion sites:

  1. Yahoo Answers
  2. Digital Point Forums
  3. WarriorForum
  4. Webhostingtalk
  5. StackOverflow

6. Press Release Submission

Press release submission refers to expounding on new occasions, products or administrations of the organization and submitting it to PR sites.

It is an off-page SEO strategy the assistance promote your occasions, products or administrations on the web to improve the SEO of your webpage. A press release should be keyword-optimized, verifiable and informative so that it could produce interest in the readers

Press release submission sites:

  1. newpressrelease.com
  2. briefingwire.com
  3. prlog.org
  4. pressbox.co.uk

7. Video Submission

In the event that you need to make your videos famous, head to popular video submission sites. Give a proper title, depiction, labels, and reference join. It is one of the more well-known approaches to get quality backlinks in light of the fact that all video submission websites have high PR.

Video Submission sites:

  1. https://www.youtube.com/
  2. https://vimeo.com/
  3. http://www.metacafe.com
  4. http://www.dailymotion.com/in
  5. http://www.break.com/

8. Image Submission

Share your photos on well-known image submission websites. Before presenting your images please optimize them with the right URL and title tag. Before presenting your images, check if they have a proper title, description, and tags.

Image submission websites:

  1. https://instagram.com/
  2. https://www.tumblr.com/
  3. https://www.shutterfly.com/
  4. http://imgur.com/
  5. https://picasa.google.com/

9. Document Sharing (PPT/PDF)

Make appealing documents identifying with your business or blog. The documents should have unique content and should be in either pdf or ppt formats. Present these documents in the document sharing websites.

Document Sharing (PPT/PDF) websites:

  1. http://issuu.com/
  2. http://www.slideshare.net/
  3. https://www.scribd.com/
  4. https://www.dropbox.com
  5. http://free.yudu.com/


In this article, we have discussed some amazing guideline for off page SEO techniques in brief. Numerous individuals relate off-page SEO to link building however it isn’t just that. As a rule, off Page SEO needs to do with advancement strategies – past web architecture – to rank a site higher in the search results.

Do not forget to share your experience with me through the comments section below.

Thank you for reading.


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